29 October 2011

TECHNOLOGY - Ecotricity

Ecotricity is the utilities company that Donna and I use for our gas and electricity supplies. They are a company with a difference, quite unlike any other energy company in the UK and perhaps in the world - unless you know different...

Part of ecotricity's websiteWe switched to 'ecotricity' some years ago when they were smaller than they are now. They're still far smaller than their competitors and getting started in competition with international giants was no walk in the park.

But Dale Vince who founded and runs 'ecotricity' is full of unusual and effective ideas. He's also determined to make a difference and change the way we obtain and sell energy. Read Dale's blog for more on his thinking about green energy.

'Ecotricity' is different from the rest because it was built around a green and clean model. Take a look at their awards page to see how well they have been doing with that objective.

For electricity, their current mix is about 60% green (mostly wind energy). For customers like us who opt for a slightly higher cost plan, it's 100% green. And the profit earned by the company goes into new green generating capacity.

If you live in the UK please consider switching to 'ecotricity'. And if you live elsewhere in the world maybe you could build a windmill and go into business yourself!

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